- Goal of the project was to develop the go-to-market plan and retail strategy for the smart city market.
- Achieved clarity about the continuum from product delivery to service provision to operator of the local data platform.
- Defined target regions using market attractiveness and proximity to core as key criteria.
- Assessed the market volume for all target regions and product markets for both the hardware and the services/ data value chains.
- Developed options for partnering by target region and identified suitable candidates.
- Developed a timely implementation plan and reconciled it within the organization.
