Innovation unit of a large German energy company
Developed the go-to-market and sales concept for essential products and services for the international smart city market; prioritized the target regions according to market attractiveness and proximity to own core business; assessed the business potential by region; identified potential partners by region along the value chain (sales, financing, installation, operations/ service, data management)
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Innovation unit of a large German energy company
Assessed the potential for the German smart city market; identified the relevant clusters and the target communities in Germany; determined the revenue potential in the individual clusters.
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Infrastructure business unit of a large German energy company
Identified key digital service offerings in the market for residential living and derived conclusions for the business with smart services in Germany
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