Business models for future products and services

  • Goal of the project was the development of business models for future products and services.
  • Clarity on target segments for each product and service:
    • Target customers
    • Market sizes
    • Market share ambition in 3 scenarios (base, medium and ambitious case) for year 1-10
  • Insights into key competitors
  • Resource, partner and capital requirements for each ambition level
  • Potential to increase/optimize own value creation vs. partners
  • Development of a business plan for each scenario to evaluate profit expectations
  • Development of options for marketing & sales of the new products and services
  • Description of the option to develop a service continuum

Business models for future products and services