Development of the long-term strategy

  • Goal of the project was the development of the long-term strategy.
  • We conducted a thorough market trend analysis in the power and gas market until 2020 and prepared an detailed trend documentation.
  • Built a model to forecast the expected profit pool shifts along the value chain until 2020.
  • We detailed the implications for each value chain step in 2 base scenarios and agreed them with the management team.
  • 6 must-do initiatives in line with the client’s specific core competencies have been developed and detailed.
  • 5 additional attractive, but not inevitable, strategic initiatives were also identified.
  • A communication plan focused on the key stakeholders was developed and executed over a 5-months period.